NRJ Audio

About NRJ Audio

The NRJ group occupies a leading position in radio with its four national networks: NRJ, Nostalgie, Chérie FM and Rire & Chansons. 

The radio division offers content broadcast on 6 websites, 230 digital radio stations, 7 mobile applications and a replay and VOD platform.

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Context and challenges

Videomenthe, publisher and distributor of software solutions for the professional audiovisual market, announces that it has joined SoftNext.

NRJ's radio division was looking for an efficient solution to integrate Kantar Media's audience measurement watermarking into its web videos. 

Challenge: As NRJ Audio had already selected Kantar Media's SNAP technology, the challenge was to select a solution that would be very simple to apply the watermarking, yet capable of integrating into the existing workflow.

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Eolementhe, the reference solution for easy Kantar Media watermarking

NRJ Audio selected the Eolementhe web platform to facilitate this watermarking operation, while fitting in perfectly with its business workflow. 

Two workflows with automatic ingest and outgest via API were created: 
✅ a detection workflow, which checks that a video already tattooed is compliant 
✅ a watermarking workflow, to apply SNAP watermarking. 

Benefits: - an easy-to-use solution for smooth workflows, - the guarantee of watermarked files that are compliant and ready for distribution

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watermarking

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'We needed a simple, automated solution that could be integrated into our existing workflow.

In addition to functional requirements, we also needed to control our budget. Eolementhe meets these criteria perfectly, while facilitating this watermarking operation, which is all too often complex.'

Christophe Lenoble | Deputy Technical Director & Head of Digital Division

Need to watermark your content for audience measurement? Let's discuss!

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